Irwin Grayson Associates
Do the Green Thing

Green Thing

  • Do the Green Thing is a community that aims to help as many people as possible in as many countries as possible to do the Green Thing. A community of Green Things across the world will not only make a sizeable CO2 saving, it will encourage governments and businesses to do the Green Thing too.
  • As Green Thing explains on its website, it is a public service that inspires people to lead a greener life. With the help of brilliant videos and inspiring stories etc from creative people and community members around the world, Green Thing focuses on seven things you can do - and enjoy doing. Join people from 196 countries doing their green things and making a difference.

The support

At the request of the Ashden Trust, IGA provided advice to the Green Thing to improve their business plan and proposals for sponsorship and funding support.

The result

The result was a grant of £75,000 from the Esmee Fairbairn Foundation, an investment of £50,000 from Venturesome and an investment from the Ashden Trust.